Afashion season can be defined as much by the people on the catwalk as it can by the clothes they are wearing. This time around, a key moment came at the end of Marc Jacobs’ New York show, when an almost makeup-free Christy Turlington made a rare return to the catwalk, aged 50 (she also stars, with the designer himself, in the label’s AW ad campaign), where the average catwalk model is around 18.
If they’re still in the awareness stages of getting to know the brand, then they’ll most likely keep reading more on what Tock has to offer. They’re using one email design to speak to two types of readers both in the first stage of their welcome email.You can also change an email design’s color based on new product, season or to match a marketing campaign’s new look and feel.
Design: The email imitates a product marketing funnel system, bringing the reader towards each CTA with “Awareness, Consideration, and Action” as the main stages. Harry’s used a color block design to guide reader through each,
A few days later, Simone Rocha arguably upped the ante. The 32-year-old’s show – in part inspired by Louise Bourgeois, who lived until she was 98 – featured models in their 30s and 40s, including cult favourite Jeny Howorth and actor Chloë Sevigny.
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Brandon Kelley
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Brandon Kelley
Duis voluptatum. Id vis consequat consetetur dissentiet, ceteros commune perpetua mei et. Simul viderer facilisis egimus tractatos splendi.
Brandon Kelley
Duis voluptatum. Id vis consequat consetetur dissentiet, ceteros commune perpetua mei et. Simul viderer facilisis egimus tractatos splendi.